All Jobs
All Jobs
Sales and Marketing Manager Uptown Alley - Midlothian VA

Sales and Marketing Manager

Full Time • Uptown Alley - Midlothian VA
Benefits:
  • Fun and Exciting Work Environment
  • Culture & Community - engaging team events, monthly team recognition
  • 401k, Roth IRA
  • Financial Security - competitive salary, incentive bonus structure
  • Generous Paid Time Off Policies
  • Work-Life Balance - Flexible working schedule
  • Paid Parental Leave
  • Health & Wellbeing - company sponsored health and vision insurance
  • Professional Development
 
Role Description 

Uptown Alley is seeking an energetic and strategic Sales and Marketing Manager to drive revenue growth and brand visibility through innovative sales initiatives and digital marketing efforts. This role blends sales leadership, event-driven marketing, and digital content strategy to maximize bookings, enhance customer engagement, and position Uptown Alley as a premier entertainment destination. 

You will oversee all sales activities — including corporate events, group bookings, and private functions — while also managing digital campaigns across social media, the company website, and email marketing channels. This includes creating and scheduling content, managing paid ads (Meta Business Suite), and developing branded materials through tools like Canva. 

Key Responsibilities 

  • Lead sales strategies that drive group bookings, private events, and corporate partnerships to achieve monthly and annual revenue targets
  • Manage the end-to-end sales process: prospecting, client communication, proposals, event consultations, and post-event follow-up
  • Build and maintain strong relationships with clients, vendors, and community organizations
  • Oversee Uptown Alley’s digital presence — including social media channels (Facebook, Instagram, TikTok, LinkedIn), website updates, and online event listings
  • Oversee digital marketing campaigns using Meta Ads Manager, Google Ads, and email marketing tools
  • Create engaging visual content and promotional materials in Canva aligned with brand identity
  • Monitor campaign performance analytics and adjust strategies to optimize reach, engagement, and conversions
  • Collaborate with marketing and operations teams to ensure cohesive messaging across all channels
  • Participate in community outreach, sponsorships, and partnerships that drive awareness and guest traffic

Qualifications
 
  • Proven experience in Sales, Marketing, or Business Development, preferably in the hospitality, entertainment, or events industry
  • Strong digital marketing expertise, including social media management, paid advertising (Meta/Google), email campaigns, and website CMS platforms
  • Experience in Canva and familiarity with Adobe Creative Suite a plus
  • Excellent written, verbal, and visual communication skills
  • Demonstrated ability to meet or exceed sales goals and manage client relationships
  • Strong organizational and multitasking abilities in a fast-paced environment
  • Leadership and team collaboration skills to effectively coordinate with cross-functional teams
  • Experience with CRM systems and standard office software (MS Office, Google Workspace)
  • Flexibility to work evenings, weekends, and holidays as required by business needs


 
Education & Qualifications:
  •  Associate’s or Bachelor’s degree in Marketing, Business, Hospitality Management, or related field preferred
  •  Flexibility to work evenings, weekends, and holidays as required by business needs
  • Must be 21 years old.
  • Must be able to work up to fifty hours per week.
  • Able to lift up to 50 lbs, Able to stand for long periods of time.

Experience:
  • Minimum 1-2 years experience with an Family Entertainment Center or restaurant in a managerial or leadership position. 
  • Experience in a high-volume environment.
  • Desirable - Previous experience at an FEC or restaurant 
Skills & Competencies:
  • Excellent verbal and written communication skills
  • Time management skills
  • Leadership skills
  • Meticulous attention to detail
  • Desirable - Basic understanding of financial analysis and budget management. Familiarity with the latest entertainment trends and technology. 
  • Technological Proficiency
    • Basic working knowledge of our Customer Relationship Management (CRM) Software
      • Working knowledge of our Reservation and booking software.
    • Working knowledge of our Point-of-Sale (POS) System
  • Intermediate skills with Microsoft office, and Windows based PCs
    • Intermediate payroll and HRIS platform understanding 
    • Desirable - Social media proficiency 
Personal Qualities:
  •  Self motivated, strong teamwork ethic and attitude, passion for their work, maintains professional demeanor.
Languages:
  • English
  • Desirable - Spanish
Department: Operations
Location: On-Site
Travel Required: Occasionally
Type: Full-Time
Working Pattern: Monday-Friday, Weekends, Nights, Holidays
Reports To: General Manager
Collaborates With: Human Resources, Sales and Marketing, Payroll, Administrative Support Teams
Supports & Engages With: Manager Assistants, FOH, BOH, Guests
Compensation: $55,000.00 - $60,000.00 per year




(if you already have a resume on Indeed)

Or apply here.

* required fields

Location
Or
Or
If no code provided, add their name instead.

Benefits & Perks

Medical Benefits
At Uptown Alley we provide medical benefits to all Full-Time employees after 60 days of service.
Dental Benefits
At Uptown Alley we provide vision and dental benefits to all full-time employees after 60 days of service.
Retirement Benefits
We provide either a 401k with a company match, or a Roth IRA to all full-time employee after 6 months of service.
Generous PTO and Sick Time
All employees starting accruing on their first day of employment.
Learning & Development
Comprehensive Job Training and Upskilling.
Uptown Alley_Uphoff Ventures LLC